|
|
---|---|
BUSINESS
Supporting our local shops and traders These pages will feature local Grangetown businesses soon. Do you want to be one of them?
We are looking to develop a project with the help of Community Gateway
at Cardiff University, using expertise of business and marketing staff
and students.
The aim is to promote businesses, and a #shoplocal campaign. It aims
to tie in with the three-year regeneration of the Clare Road and Penarth
shopping streets, but cover other parts of Grangetown too.
This is the basic idea: "There are a number of long established,
independent stores and businesses in Grangetown which are real 'hidden
gems', as well as a number of shops catering for different ethnic communities.
In the face of growing chain stores and regeneration in the area, there
could be better promotion of what Grangetown already has to offer. A shop
local campaign to promote independent businesses may work well.
"Cardiff University
can help by giving marketing and branding advice, helping facilitate engagement
with local businesses and developing a network, and working with journalism
students to 'tell the story' of local businesses and their owners."
Allied to this is an idea of a business forum: "Living here for nearly 25 years, I've not known of a business forum existing locally. I don't know if there is a demand for it , but in the face of the growth of more chain stores within the area, there is potential for better cross-promotion of what Grangetown has to offer. I think the forum could be worked through our website and social media and was hoping that the Shop Local campaign might be an end product for the forum itself.
"It would certainly be useful to have some help to engage local businesses, especially with culturally diverse businesses, support marketing the forum and creating a network would really help."
|